Tag Archives: Marketing

RescueDigest Resources: Social Media Policies and Marketing for Emergency Services

RescueDigest’s Top Picks of essential resources for critical topics in emergency services.   Social Media and Emergency Services: Promoting and policing your service. While department social media feeds are becoming commonplace, few agencies are using social media tools to promote their organization  effectively. What policies and guides to use to keep your social media use on target and out of hot ...

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RescueDigest Resources: Caring for Geriatrics

RescueDigest’s Top Picks of essential resources for critical topics in emergency services.   Caring for Geriatrics: The Challenge of Elder Care Today the proportion of the elderly in America is greater today than ever before and is growing even larger. What’s more, the elderly tend to be our sickest and most challenging patients. What signs and symptoms may indicate common ...

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Social Media Marketing for Emergency Services

Social Media   There are a million websites and a bazillion “Social Media Gurus”, “Mavens” and “Experts” with businesses to guide you through the world of social media. To distinguish themselves, they seem to rely on either whizz-bang theatrics (flashy, blinky text) or scare tactics (if you don’t employ SM marketing right now YOU’LL DIE!). In hopes of making money ...

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